If your product is sold in a store that's not yours, you lose the ability to curate the customer's experience. Where you are in relation to your competitors, is the store well taken care of, and if the associates are friendly are all things out of your control. So how do you give your customers a branded and unique experience?
Control the things you can. Details such as packaging and point-of-purchase (POP) displays are areas in which you can create branded customer experiences.
Whether it's a simple box with your logo that separates it from other products or an intricate display with screens and lights, these custom point-of-purchase displays become a mini-storefront. So why not treat it like one?
If you're looking to create a custom POP display from scratch, our art department is here to develop a concept, build out the schematics, design, and mock-up. And, if you run into any questions or concerns during the process, our dedicated brand specialists are here to help you every step of the way.